Does Chipotle have 2 types of chicken? As a self-proclaimed Chipotle enthusiast, I’ve always found their menu offerings to be a delightful mix of familiar flavors and innovative twists. The aroma of their signature Adobo Chicken has long been a siren call, luring me through the doors time and time again. But now, the introduction of a new chicken option – Chicken al Pastor – has piqued my culinary curiosity.
Chipotle’s commitment to delivering exceptional dining experiences is evident in their attention to detail and constant evolution of their menu. While the Adobo Chicken has been a beloved staple, the addition of Chicken al Pastor promises to add a new dimension to the brand’s chicken offerings, catering to the ever-evolving preferences of their loyal customers.
Key Takeaways
- Chipotle is introducing a new chicken option called Chicken al Pastor to complement its classic Adobo Chicken.
- The Chicken al Pastor features a unique marinade and preparation method, setting it apart from the traditional Adobo Chicken.
- Chipotle’s commitment to innovation and delivering exceptional dining experiences is evident in the addition of this new protein option.
- Customers can look forward to exploring the diverse flavors and preparations that Chipotle’s chicken offerings now provide.
- The introduction of Chicken al Pastor highlights Chipotle’s willingness to adapt to changing consumer preferences and offer a more varied menu.
Chipotle Introduces Chicken al Pastor: A New Flavorful Protein Option
Chipotle is exciting its loyal fans with the return of its popular Chicken al Pastor, a unique take on the classic Mexican dish. This craveable protein option adds a sophisticated flavor profile to any Chipotle order, blending the chain’s signature adobo seasoning with a hint of sweetness and smoke.
A Uniquely Chipotle Take on Al Pastor
Chipotle’s Chicken al Pastor is prepared in small batches throughout the day, ensuring each serving is fresh and flavorful. The chicken is seasoned with a powerful marinade of Chipotle’s signature adobo, morita peppers, and ground achiote, with a splash of pineapple to balance the savory notes. It’s finished with a touch of fresh lime and hand-chopped cilantro, creating a well-rounded flavor profile with just the right amount of heat.
Prepared in Small Batches with Fresh Ingredients
Unlike traditional al pastor, which is typically slow-cooked on a vertical spit, Chipotle’s version is grilled or pan-fried, allowing the flavors to meld without sacrificing the chicken’s tender texture. This unique approach brings together the satisfying adobo flavor with a hint of fruitiness and smoke, resulting in a craveable protein that’s sure to delight both new and returning Chipotle customers.
“The return of Chicken al Pastor is a testament to Chipotle’s commitment to delivering innovative, craveable flavors that our customers love,” said Chris Brandt, Chief Marketing Officer at Chipotle.
Does Chipotle have 2 types of chicken?
Chipotle’s new Chicken al Pastor joins the brand’s signature Adobo Chicken on the menu, providing customers with a diverse range of flavors and preparation methods. While the Adobo Chicken has long been a top-selling protein option, the introduction of Chicken al Pastor offers a fresh and flavorful alternative for those looking to spice up their go-to Chipotle order.
The two chicken options cater to a variety of taste preferences, allowing customers to customize their meals to their liking. Chipotle’s commitment to using high-quality, responsibly sourced ensures that both the Adobo Chicken and Chicken al Pastor deliver a delicious and satisfying dining experience.
Chicken Options | Flavor Profile | Preparation Method |
---|---|---|
Adobo Chicken | Marinated in a blend of spices, garlic, and citrus | Grilled to perfection |
Chicken al Pastor | Infused with a unique blend of chili peppers, spices, and pineapple | Prepared in small batches throughout the day |
With the addition of Chicken al Pastor, Chipotle’s menu now offers an even more diverse range of protein options to satisfy the cravings of its loyal customers.
“We’re excited to introduce Chicken al Pastor as a new protein option that provides a fresh and flavorful experience for our customers,” said a Chipotle spokesperson. “This addition to our menu reflects our commitment to innovation and delivering the quality and taste our customers have come to expect from Chipotle.”
Global Launch and Availability
Chipotle is taking its innovative Chicken al Pastor offering to the global stage. The brand is launching this flavorful protein option at all 3,200+ company-owned restaurants worldwide, marking the first time Chipotle has introduced a new menu innovation globally. This international rollout allows Chipotle fans in the U.S., Canada, U.K., France, and Germany to simultaneously experience the unique taste of Chicken al Pastor.
Chipotle leveraged its stage-gate process to validate Chicken al Pastor before determining this global launch plan. The brand ensured strong customer feedback and sales performance before committing to this worldwide expansion, giving Chipotle confidence that Chicken al Pastor will resonate with diners around the world.
With the global availability of Chicken al Pastor, Chipotle is solidifying its position as a leader in the fast-casual dining industry. This move not only satisfies the demand for new and innovative protein options but also showcases the brand’s commitment to providing its signature flavors to an ever-expanding customer base across the globe.
$0 Delivery Fee Offer for Chicken al Pastor
To celebrate the highly anticipated return of Chipotle’s Chicken al Pastor, the popular Mexican grill is offering a limited-time $0 delivery fee promotion for customers in the U.S. and Canada. From March 14 to March 24, Chipotle enthusiasts can enjoy the flavorful new protein option with the convenience of delivery, without the added cost of delivery fees.
According to Chipotle’s data, Chicken al Pastor was featured in about one in five transactions when it was previously on the menu, indicating strong customer demand. In fact, the item received three times more social media requests for its return compared to any other limited-time offering at the restaurant.
To take advantage of the $0 delivery fee promotion, customers can simply place their Chicken al Pastor orders through the Chipotle app or website. This offer is available in the U.S. and Canada, and in the U.K., a similar promotion is offered on Uber Eats orders of at least £15 from March 14 to March 28. In France, the $0 delivery fee is available on Deliveroo orders during the same period.
This limited-time promotion provides Chipotle customers with the perfect opportunity to try the new Chicken al Pastor protein option and experience the brand’s unique take on the classic al pastor flavor profile, all with the added convenience of delivery at no extra cost.
Conclusion
Chipotle’s introduction of Chicken al Pastor marks a significant milestone in the brand’s commitment to innovation and expanding its diverse menu offerings. By adding this flavorful protein option, Chipotle is providing its customers with even more ways to customize their go-to Chipotle orders, catering to a wide range of taste preferences.
The global launch of Chicken al Pastor further solidifies Chipotle’s position as a leader in the fast-casual dining industry, showcasing the brand’s ambition to bring its craveable menu innovations to an international audience. This move not only enhances Chipotle’s Chicken options but also reinforces the brand’s dedication to continuously evolving and delivering exceptional dining experiences for its loyal customers.
As Chipotle continues to push the boundaries of menu innovation, the addition of Chicken al Pastor underscores the brand’s unwavering dedication to offering its customers the highest quality and most diverse range of culinary options. This latest menu addition is a testament to Chipotle’s commitment to staying at the forefront of the industry and meeting the ever-changing preferences of modern diners.
FAQ
Does Chipotle have 2 types of chicken?
Yes, Chipotle now offers two different chicken options on its menu – the signature Adobo Chicken and the new Chicken al Pastor.
What is Chipotle’s new Chicken al Pastor?
Chipotle’s new Chicken al Pastor is a craveable protein option that adds a sophisticated flavor profile to any Chipotle order. The chicken is prepared in small batches throughout the day, seasoned with a powerful marinade of Chipotle’s signature adobo, morita peppers, and ground achiote, with a splash of pineapple. It’s finished with fresh lime and hand-chopped cilantro to create a well-balanced flavor with just the right amount of heat.
How does Chicken al Pastor differ from Adobo Chicken?
While Adobo Chicken has long been a top-selling protein, Chicken al Pastor offers customers a fresh and flavorful alternative to spice up their go-to Chipotle order. The two chicken options provide a diverse range of flavors and preparation methods, allowing customers to customize their meals to their specific taste preferences.
Where is Chicken al Pastor available?
Chipotle is launching Chicken al Pastor at all 3,200+ company-owned restaurants worldwide, marking the first time the brand has introduced a new menu innovation globally. This global rollout allows Chipotle fans in the U.S., Canada, U.K., France, and Germany to simultaneously experience the new flavorful protein option.
Is there any special promotion for Chicken al Pastor?
To celebrate the launch of Chicken al Pastor, Chipotle is offering a $0 delivery fee promotion for a limited time. The offer is valid from March 16 through March 26, 2023 in the U.S. on all Chicken al Pastor orders placed through the Chipotle app and website.